Wisconsin Rapids

Population: 18,756
Median household income: $54,116
Median home value: $116,600

Located in Wood County, Wisconsin, Wisconsin Rapids is a community with a population of 18,756. At $54,116, its median household income sits below Wood County's $66,417.

Between 2019 and 2023, Wisconsin Rapids's population grew 5.5% from 17,770 to 18,756, while its median home value rose 28.0% from $91,100 to $116,600.

The median resident is 38.3 years old. The largest age group is 5 to 17, 17.2% of residents.

Demographics

ACS 2019–2023

Population: 18,756
Median age: 38.3 yrs
Median household income: $54,116
Median home value: $116,600
Median gross rent: $872
Housing units: 9,240
Homeownership rate: 56.4%
Bachelor's degree or higher: 16.9%
Unemployment rate: 7.2%

Trends

ACS 5-year · 2019–2023

Population

17,77018,756

Median household income

$42,531$54,116

Median home value

$91,100$116,600

Median gross rent

$758$872

Year	Population	Median household income	Median home value	Median gross rent
2019	17,770	$42,531	$91,100	$758
2020	17,691	$44,585	$89,500	$767
2021	18,711	$46,644	$94,000	$796
2022	18,783	$51,186	$110,700	$868
2023	18,756	$54,116	$116,600	$872

Each year is a US Census Bureau ACS 5-year estimate ending that year.

Age distribution

Under 55.1%

5 to 1717.2%

18 to 2410.0%

25 to 3413.0%

35 to 4411.9%

45 to 5411.0%

55 to 6412.5%

65 to 749.7%

75 and over9.6%

	Count	Share
Under 5	950	5.1%
5 to 17	3,229	17.2%
18 to 24	1,870	10.0%
25 to 34	2,434	13.0%
35 to 44	2,241	11.9%
45 to 54	2,058	11.0%
55 to 64	2,347	12.5%
65 to 74	1,821	9.7%
75 and over	1,806	9.6%

Race & ethnicity

	Count	Share
White (non-Hispanic)	16,374	87.3%
Black or African American	237	1.3%
American Indian & Alaska Native	17	0.1%
Asian	599	3.2%
Native Hawaiian & Pacific Islander	0	0.0%
Some other race	41	0.2%
Two or more races	702	3.7%
Hispanic or Latino (any race)	786	4.2%

Educational attainment (age 25+)

No high school diploma7.8%

High school graduate39.6%

Some college or associate's35.7%

Bachelor's degree12.4%

Graduate or professional degree4.5%

	Count	Share
No high school diploma	991	7.8%
High school graduate	5,033	39.6%
Some college or associate's	4,534	35.7%
Bachelor's degree	1,581	12.4%
Graduate or professional degree	568	4.5%

Commute to work

Mean travel time to work: 21 min

Drove alone79.1%

Carpooled9.5%

Public transit0.2%

Walked1.8%

Bicycle1.1%

Worked from home7.7%

Other means0.6%

How workers get to work

	Count	Share
Drove alone	6,894	79.1%
Carpooled	831	9.5%
Public transit	21	0.2%
Walked	157	1.8%
Bicycle	96	1.1%
Worked from home	670	7.7%
Other means	48	0.6%

Travel time

	Count	Share
Under 15 min	3,608	44.8%
15 to 29 min	2,017	25.1%
30 to 44 min	1,772	22.0%
45 to 59 min	300	3.7%
60+ min	350	4.3%

Households

Average household size: 2.18
Poverty rate: 14.4% (2,665 of 18,501)

	Count	Share
Family households	4,406	52.6%
Nonfamily households	3,964	47.4%

Housing

Median year structure built: 1965

Occupancy

	Count	Share
Occupied	8,370	90.6%
Vacant	870	9.4%

Tenure (of occupied units)

	Count	Share
Owner-occupied	4,721	56.4%
Renter-occupied	3,649	43.6%

1-unit, detached62.7%

1-unit, attached5.2%

2 to 4 units9.5%

5 to 19 units10.4%

20 or more units10.0%

Mobile home & other2.2%

Units in structure

	Count	Share
1-unit, detached	5,791	62.7%
1-unit, attached	476	5.2%
2 to 4 units	878	9.5%
5 to 19 units	963	10.4%
20 or more units	925	10.0%
Mobile home & other	207	2.2%

Geography

Place GEOID: 5588200
Type (LSAD): 25
Land area: 14 sq mi
Water area: 0.89 sq mi
Center point: 44.3929, -89.8267