Whitefish Bay

Population: 14,750
Median household income: $154,255
Median home value: $498,700

Whitefish Bay, a community in Milwaukee County, Wisconsin, has 14,750 residents. The median household income of $154,255 is above the Milwaukee County median ($62,118).

From 2019 to 2023, Whitefish Bay's population grew 5.6% from 13,972 to 14,750, while its median home value rose 28.9% from $387,000 to $498,700.

The median gross rent is $1,348. 81.5% of adults 25 and older hold a bachelor's degree or higher.

Demographics

ACS 2019–2023

Population: 14,750
Median age: 40.3 yrs
Median household income: $154,255
Median home value: $498,700
Median gross rent: $1,348
Housing units: 5,597
Homeownership rate: 81.4%
Bachelor's degree or higher: 81.5%
Unemployment rate: 2.9%

Trends

ACS 5-year · 2019–2023

Population

13,97214,750

Median household income

$124,397$154,255

Median home value

$387,000$498,700

Median gross rent

$1,243$1,348

Year	Population	Median household income	Median home value	Median gross rent
2019	13,972	$124,397	$387,000	$1,243
2020	13,890	$129,331	$393,300	$1,199
2021	14,818	$134,324	$410,300	$1,274
2022	14,804	$142,356	$466,900	$1,262
2023	14,750	$154,255	$498,700	$1,348

Each year is a US Census Bureau ACS 5-year estimate ending that year.

Age distribution

Under 57.3%

5 to 1723.8%

18 to 242.9%

25 to 348.4%

35 to 4415.5%

45 to 5413.3%

55 to 6414.3%

65 to 749.6%

75 and over4.8%

	Count	Share
Under 5	1,082	7.3%
5 to 17	3,514	23.8%
18 to 24	435	2.9%
25 to 34	1,233	8.4%
35 to 44	2,287	15.5%
45 to 54	1,967	13.3%
55 to 64	2,112	14.3%
65 to 74	1,414	9.6%
75 and over	706	4.8%

Race & ethnicity

	Count	Share
White (non-Hispanic)	12,074	81.9%
Black or African American	530	3.6%
American Indian & Alaska Native	36	0.2%
Asian	583	4.0%
Native Hawaiian & Pacific Islander	0	0.0%
Some other race	7	0.0%
Two or more races	608	4.1%
Hispanic or Latino (any race)	912	6.2%

Educational attainment (age 25+)

No high school diploma1.3%

High school graduate6.2%

Some college or associate's11.0%

Bachelor's degree38.8%

Graduate or professional degree42.7%

	Count	Share
No high school diploma	131	1.3%
High school graduate	600	6.2%
Some college or associate's	1,069	11.0%
Bachelor's degree	3,772	38.8%
Graduate or professional degree	4,147	42.7%

Commute to work

Mean travel time to work: 22 min

Drove alone66.0%

Carpooled4.2%

Public transit1.2%

Walked2.0%

Bicycle1.4%

Worked from home25.0%

Other means0.2%

How workers get to work

	Count	Share
Drove alone	4,816	66.0%
Carpooled	308	4.2%
Public transit	90	1.2%
Walked	147	2.0%
Bicycle	100	1.4%
Worked from home	1,823	25.0%
Other means	14	0.2%

Travel time

	Count	Share
Under 15 min	1,277	23.3%
15 to 29 min	2,768	50.6%
30 to 44 min	1,039	19.0%
45 to 59 min	205	3.7%
60+ min	186	3.4%

Households

Average household size: 2.71
Poverty rate: 3.8% (558 of 14,703)

	Count	Share
Family households	4,211	77.4%
Nonfamily households	1,233	22.6%

Housing

Median year structure built: 1943

Occupancy

	Count	Share
Occupied	5,444	97.3%
Vacant	153	2.7%

Tenure (of occupied units)

	Count	Share
Owner-occupied	4,434	81.4%
Renter-occupied	1,010	18.6%

1-unit, detached82.1%

1-unit, attached2.1%

2 to 4 units6.1%

5 to 19 units5.5%

20 or more units3.9%

Mobile home & other0.3%

Units in structure

	Count	Share
1-unit, detached	4,593	82.1%
1-unit, attached	120	2.1%
2 to 4 units	340	6.1%
5 to 19 units	309	5.5%
20 or more units	217	3.9%
Mobile home & other	18	0.3%

Geography

Place GEOID: 5586700
Type (LSAD): 47
Land area: 2.12 sq mi
Water area: 0 sq mi
Center point: 43.1131, -87.9005