Wausau

Population: 39,893
Median household income: $61,877
Median home value: $155,900

Located in Marathon County, Wisconsin, Wausau is a community with a population of 39,893. Its median household income of $61,877 runs below the Marathon County figure of $76,185.

Between 2019 and 2023, Wausau's population grew 3.0% from 38,735 to 39,893, while its median home value rose 27.9% from $121,900 to $155,900.

14.4% of residents live below the poverty line. Households average 2.24 people.

Demographics

ACS 2019–2023

Population: 39,893
Median age: 38.4 yrs
Median household income: $61,877
Median home value: $155,900
Median gross rent: $950
Housing units: 18,774
Homeownership rate: 57.6%
Bachelor's degree or higher: 30.0%
Unemployment rate: 4.7%

Trends

ACS 5-year · 2019–2023

Population

38,73539,893

Median household income

$46,824$61,877

Median home value

$121,900$155,900

Median gross rent

$708$950

Year	Population	Median household income	Median home value	Median gross rent
2019	38,735	$46,824	$121,900	$708
2020	38,685	$47,438	$121,100	$767
2021	39,745	$53,800	$129,300	$827
2022	39,906	$59,259	$147,000	$898
2023	39,893	$61,877	$155,900	$950

Each year is a US Census Bureau ACS 5-year estimate ending that year.

Age distribution

Under 56.2%

5 to 1716.4%

18 to 247.9%

25 to 3414.6%

35 to 4414.3%

45 to 549.5%

55 to 6412.3%

65 to 7411.1%

75 and over7.6%

	Count	Share
Under 5	2,479	6.2%
5 to 17	6,551	16.4%
18 to 24	3,166	7.9%
25 to 34	5,843	14.6%
35 to 44	5,722	14.3%
45 to 54	3,788	9.5%
55 to 64	4,893	12.3%
65 to 74	4,418	11.1%
75 and over	3,033	7.6%

Race & ethnicity

	Count	Share
White (non-Hispanic)	31,048	77.8%
Black or African American	207	0.5%
American Indian & Alaska Native	41	0.1%
Asian	4,286	10.7%
Native Hawaiian & Pacific Islander	13	0.0%
Some other race	62	0.2%
Two or more races	2,087	5.2%
Hispanic or Latino (any race)	2,149	5.4%

Educational attainment (age 25+)

No high school diploma8.0%

High school graduate29.6%

Some college or associate's32.4%

Bachelor's degree19.0%

Graduate or professional degree11.1%

	Count	Share
No high school diploma	2,215	8.0%
High school graduate	8,202	29.6%
Some college or associate's	8,964	32.4%
Bachelor's degree	5,251	19.0%
Graduate or professional degree	3,065	11.1%

Commute to work

Mean travel time to work: 16 min

Drove alone72.5%

Carpooled9.1%

Public transit0.9%

Walked2.4%

Bicycle0.7%

Worked from home12.7%

Other means1.8%

How workers get to work

	Count	Share
Drove alone	14,040	72.5%
Carpooled	1,756	9.1%
Public transit	179	0.9%
Walked	456	2.4%
Bicycle	127	0.7%
Worked from home	2,458	12.7%
Other means	347	1.8%

Travel time

	Count	Share
Under 15 min	8,426	49.8%
15 to 29 min	6,804	40.2%
30 to 44 min	1,012	6.0%
45 to 59 min	238	1.4%
60+ min	425	2.5%

Households

Average household size: 2.24
Poverty rate: 14.4% (5,640 of 39,101)

	Count	Share
Family households	9,294	53.4%
Nonfamily households	8,117	46.6%

Housing

Median year structure built: 1961

Occupancy

	Count	Share
Occupied	17,411	92.7%
Vacant	1,363	7.3%

Tenure (of occupied units)

	Count	Share
Owner-occupied	10,030	57.6%
Renter-occupied	7,381	42.4%

1-unit, detached62.8%

1-unit, attached2.5%

2 to 4 units11.4%

5 to 19 units12.2%

20 or more units10.7%

Mobile home & other0.4%

Units in structure

	Count	Share
1-unit, detached	11,791	62.8%
1-unit, attached	469	2.5%
2 to 4 units	2,141	11.4%
5 to 19 units	2,285	12.2%
20 or more units	2,018	10.7%
Mobile home & other	70	0.4%

Geography

Place GEOID: 5584475
Type (LSAD): 25
Land area: 19 sq mi
Water area: 1.11 sq mi
Center point: 44.9618, -89.6465