US Census Data
Population
51,968
-3.4%’19–’23
Median household income
$74,785
+34.8%’19–’23
Median home value
$657,700
+41.7%’19–’23

Watsonville, a community in Santa Cruz County, California, has 51,968 residents. At $74,785, its median household income sits below Santa Cruz County's $109,266.

From 2019 to 2023, Watsonville's population declined 3.4% from 53,800 to 51,968, while its median home value rose 41.7% from $464,200 to $657,700.

The typical home was built around 1976. 15.1% of residents live below the poverty line.

Demographics

ACS 2019–2023
Population
51,968
Median age
32.7 yrs
Median household income
$74,785
Median home value
$657,700
Median gross rent
$1,784
Housing units
15,792
Homeownership rate
43.6%
Bachelor's degree or higher
12.7%
Unemployment rate
7.9%

Trends

ACS 5-year · 2019–2023
Population
53,80051,968
Median household income
$55,470$74,785
Median home value
$464,200$657,700
Median gross rent
$1,409$1,784
YearPopulationMedian household incomeMedian home valueMedian gross rent
201953,800$55,470$464,200$1,409
202052,398$61,496$500,300$1,502
202152,966$67,007$542,900$1,613
202252,457$72,295$630,100$1,733
202351,968$74,785$657,700$1,784

Each year is a US Census Bureau ACS 5-year estimate ending that year.

Age distribution

CountShare
Under 53,6907.1%
5 to 1711,80722.7%
18 to 245,36210.3%
25 to 346,30012.1%
35 to 446,38812.3%
45 to 546,41612.3%
55 to 645,56310.7%
65 to 743,9377.6%
75 and over2,5054.8%

Race & ethnicity

CountShare
White (non-Hispanic)6,27512.1%
Black or African American2150.4%
American Indian & Alaska Native390.1%
Asian1,0862.1%
Native Hawaiian & Pacific Islander00.0%
Some other race3390.7%
Two or more races6401.2%
Hispanic or Latino (any race)43,37483.5%

Educational attainment (age 25+)

CountShare
No high school diploma10,73934.5%
High school graduate7,67024.7%
Some college or associate's8,74128.1%
Bachelor's degree2,6428.5%
Graduate or professional degree1,3174.2%

Commute to work

Mean travel time to work
27 min

How workers get to work

CountShare
Drove alone14,95670.1%
Carpooled3,55616.7%
Public transit3021.4%
Walked2941.4%
Bicycle60.0%
Worked from home1,2926.1%
Other means9414.4%

Travel time

CountShare
Under 15 min5,67828.3%
15 to 29 min6,47132.3%
30 to 44 min4,39921.9%
45 to 59 min1,5567.8%
60+ min1,9519.7%

Households

Average household size
3.35
Poverty rate
15.1% (7,804 of 51,525)
CountShare
Family households11,62376.1%
Nonfamily households3,64423.9%

Housing

Median year structure built
1976

Occupancy

CountShare
Occupied15,26796.7%
Vacant5253.3%

Tenure (of occupied units)

CountShare
Owner-occupied6,65743.6%
Renter-occupied8,61056.4%

Units in structure

CountShare
1-unit, detached8,58954.4%
1-unit, attached1,3138.3%
2 to 4 units1,2888.2%
5 to 19 units1,5169.6%
20 or more units2,15913.7%
Mobile home & other9275.9%

Geography

Place GEOID
0683668
Type (LSAD)
25
Land area
6.79 sq mi
Water area
0.1 sq mi
Center point
36.9236, -121.7724

Compare with nearby cities

5

California rankings

21

Other places in Santa Cruz County

29