US Census Data

ZIP Code 54304

ZIP Code Tabulation Area in Brown County, Wisconsin.

Population
27,876
+2.1%’19–’23
Median household income
$60,369
+21.5%’19–’23
Median home value
$200,800
+51.0%’19–’23

Covering part of Brown County, Wisconsin, ZIP Code 54304 has about 27,876 residents. Its median household income of $60,369 runs below the Brown County figure of $77,490.

Between 2019 and 2023, ZIP Code 54304's population grew 2.1% from 27,315 to 27,876, while its median gross rent rose 25.3% from $746 to $935.

16.0% of residents live below the poverty line. Households average 2.21 people.

Demographics

ACS 2019–2023
Population
27,876
Median age
38.7 yrs
Median household income
$60,369
Median home value
$200,800
Median gross rent
$935
Housing units
12,997
Homeownership rate
56.1%
Bachelor's degree or higher
28.0%
Unemployment rate
3.4%

Trends

ACS 5-year · 2019–2023
Population
27,31527,876
Median household income
$49,704$60,369
Median home value
$133,000$200,800
Median gross rent
$746$935
YearPopulationMedian household incomeMedian home valueMedian gross rent
201927,315$49,704$133,000$746
202027,524$51,277$139,100$775
202128,057$52,688$150,600$811
202227,859$57,061$175,600$872
202327,876$60,369$200,800$935

Each year is a US Census Bureau ACS 5-year estimate ending that year.

Age distribution

CountShare
Under 51,7756.4%
5 to 174,07314.6%
18 to 242,4798.9%
25 to 344,26615.3%
35 to 443,61213.0%
45 to 543,16711.4%
55 to 643,85313.8%
65 to 742,7459.8%
75 and over1,9066.8%

Race & ethnicity

CountShare
White (non-Hispanic)19,88371.3%
Black or African American6892.5%
American Indian & Alaska Native1,2224.4%
Asian1,5125.4%
Native Hawaiian & Pacific Islander00.0%
Some other race1400.5%
Two or more races1,6365.9%
Hispanic or Latino (any race)2,79410.0%

Educational attainment (age 25+)

CountShare
No high school diploma1,3226.8%
High school graduate6,38832.7%
Some college or associate's6,36132.5%
Bachelor's degree4,04120.7%
Graduate or professional degree1,4377.4%

Commute to work

Mean travel time to work
18 min

How workers get to work

CountShare
Drove alone11,38578.4%
Carpooled1,1107.6%
Public transit570.4%
Walked2351.6%
Bicycle810.6%
Worked from home1,47410.1%
Other means1871.3%

Travel time

CountShare
Under 15 min5,92245.4%
15 to 29 min4,93137.8%
30 to 44 min1,2729.7%
45 to 59 min5103.9%
60+ min4203.2%

Households

Average household size
2.21
Poverty rate
16.0% (4,423 of 27,627)
CountShare
Family households6,79254.3%
Nonfamily households5,70945.7%

Housing

Median year structure built
1970

Occupancy

CountShare
Occupied12,50196.2%
Vacant4963.8%

Tenure (of occupied units)

CountShare
Owner-occupied7,01256.1%
Renter-occupied5,48943.9%

Units in structure

CountShare
1-unit, detached7,54958.1%
1-unit, attached1,1618.9%
2 to 4 units1,2419.5%
5 to 19 units2,19116.9%
20 or more units7836.0%
Mobile home & other720.6%

Geography

ZCTA
54304
Land area
12 sq mi
Water area
0.64 sq mi
Center point
44.4928, -88.0673

Counties this ZIP covers

1

Compare with nearby ZIP codes

6

National ZIP rankings

21

Nearby ZIP codes

6