Norton Shores

Population: 25,000
Median household income: $73,390
Median home value: $214,000

Located in Muskegon County, Michigan, Norton Shores is a community with a population of 25,000. At $73,390, its median household income sits above Muskegon County's $63,495.

From 2019 to 2023, Norton Shores's population grew 2.2% from 24,467 to 25,000, while its median home value rose 52.4% from $140,400 to $214,000.

White (non-Hispanic) residents are the largest group, 87.7% of the population. 81.1% of workers drive to work alone.

Demographics

ACS 2019–2023

Population: 25,000
Median age: 40.1 yrs
Median household income: $73,390
Median home value: $214,000
Median gross rent: $1,286
Housing units: 10,700
Homeownership rate: 85.9%
Bachelor's degree or higher: 33.2%
Unemployment rate: 5.5%

Trends

ACS 5-year · 2019–2023

Population

24,46725,000

Median household income

$63,805$73,390

Median home value

$140,400$214,000

Median gross rent

$946$1,286

Year	Population	Median household income	Median home value	Median gross rent
2019	24,467	$63,805	$140,400	$946
2020	24,557	$65,727	$151,000	$978
2021	25,040	$69,501	$165,100	$1,053
2022	24,984	$72,699	$190,800	$1,134
2023	25,000	$73,390	$214,000	$1,286

Each year is a US Census Bureau ACS 5-year estimate ending that year.

Age distribution

Under 56.7%

5 to 1716.1%

18 to 246.4%

25 to 3413.5%

35 to 4412.4%

45 to 5410.2%

55 to 6412.4%

65 to 7414.1%

75 and over8.2%

	Count	Share
Under 5	1,675	6.7%
5 to 17	4,015	16.1%
18 to 24	1,603	6.4%
25 to 34	3,384	13.5%
35 to 44	3,102	12.4%
45 to 54	2,541	10.2%
55 to 64	3,096	12.4%
65 to 74	3,531	14.1%
75 and over	2,053	8.2%

Race & ethnicity

	Count	Share
White (non-Hispanic)	21,922	87.7%
Black or African American	986	3.9%
American Indian & Alaska Native	61	0.2%
Asian	227	0.9%
Native Hawaiian & Pacific Islander	0	0.0%
Some other race	9	0.0%
Two or more races	971	3.9%
Hispanic or Latino (any race)	824	3.3%

Educational attainment (age 25+)

No high school diploma4.6%

High school graduate23.6%

Some college or associate's38.6%

Bachelor's degree23.8%

Graduate or professional degree9.4%

	Count	Share
No high school diploma	816	4.6%
High school graduate	4,184	23.6%
Some college or associate's	6,834	38.6%
Bachelor's degree	4,214	23.8%
Graduate or professional degree	1,659	9.4%

Commute to work

Mean travel time to work: 21 min

Drove alone81.1%

Carpooled7.8%

Public transit0.1%

Walked0.5%

Bicycle0.2%

Worked from home9.6%

Other means0.8%

How workers get to work

	Count	Share
Drove alone	9,134	81.1%
Carpooled	875	7.8%
Public transit	6	0.1%
Walked	53	0.5%
Bicycle	25	0.2%
Worked from home	1,087	9.6%
Other means	89	0.8%

Travel time

	Count	Share
Under 15 min	4,012	39.4%
15 to 29 min	3,912	38.4%
30 to 44 min	1,342	13.2%
45 to 59 min	417	4.1%
60+ min	499	4.9%

Households

Average household size: 2.54
Poverty rate: 5.8% (1,432 of 24,862)

	Count	Share
Family households	7,082	72.6%
Nonfamily households	2,679	27.4%

Housing

Median year structure built: 1974

Occupancy

	Count	Share
Occupied	9,761	91.2%
Vacant	939	8.8%

Tenure (of occupied units)

	Count	Share
Owner-occupied	8,387	85.9%
Renter-occupied	1,374	14.1%

1-unit, detached76.7%

1-unit, attached5.6%

2 to 4 units0.9%

5 to 19 units9.1%

20 or more units1.1%

Mobile home & other6.5%

Units in structure

	Count	Share
1-unit, detached	8,211	76.7%
1-unit, attached	601	5.6%
2 to 4 units	98	0.9%
5 to 19 units	971	9.1%
20 or more units	123	1.1%
Mobile home & other	696	6.5%

Geography

Place GEOID: 2659140
Type (LSAD): 25
Land area: 23 sq mi
Water area: 1.38 sq mi
Center point: 43.1695, -86.2354