US Census Data

ZIP 53402 vs ZIP 53404

A side-by-side comparison of ZIP Code 53402 and ZIP Code 53404: population, income, housing, and more.

ZIP 53402 and ZIP 53404 are ZIP Code areas in Wisconsin. This page compares them across population, income, housing, education, commuting, and how each has changed since 2019.

ZIP 53402 has the higher population (35,272 vs 12,438 in ZIP 53404). ZIP 53402 has the higher median household income ($74,125 vs $47,714 in ZIP 53404). ZIP 53402 has the higher median home value ($224,200 vs $126,800 in ZIP 53404).

Population, income & housing

ZIP 53402ZIP 53404
Population35,27212,438
Median age41.4 yrs28.6 yrs
Median household income$74,125$47,714
Median home value$224,200$126,800
Median gross rent$1,049$968
Housing units15,6605,110
Homeownership rate71.5%49.1%
Bachelor's degree or higher33.1%12.8%
Unemployment rate3.4%11.1%

Trends (ACS 5-year, 2019–2023)

ZIP 53402ZIP 53404
Population33,554 → 35,272 (+5.1%)14,996 → 12,438 (-17.1%)
Median household income$61,070 → $74,125 (+21.4%)$37,317 → $47,714 (+27.9%)
Median home value$159,900 → $224,200 (+40.2%)$99,400 → $126,800 (+27.6%)
Median gross rent$867 → $1,049 (+21.0%)$794 → $968 (+21.9%)

ZIP 53402

Population
33,55435,272
Median household income
$61,070$74,125
Median home value
$159,900$224,200
Median gross rent
$867$1,049

ZIP 53404

Population
14,99612,438
Median household income
$37,317$47,714
Median home value
$99,400$126,800
Median gross rent
$794$968

Age & race/ethnicity

Age distribution (share)

ZIP 53402ZIP 53404
Under 56.5%8.9%
5 to 1717.4%25.2%
18 to 246.5%9.9%
25 to 3410.6%13.3%
35 to 4413.7%11.7%
45 to 5413.8%11.8%
55 to 6414.0%8.6%
65 to 7410.5%6.7%
75 and over6.9%3.9%

Race & ethnicity (share)

ZIP 53402ZIP 53404
White (non-Hispanic)71.3%34.6%
Black or African American8.8%21.4%
American Indian & Alaska Native0.1%0.5%
Asian1.6%0.4%
Native Hawaiian & Pacific Islander0.3%0.0%
Some other race0.5%0.1%
Two or more races3.1%2.8%
Hispanic or Latino14.4%40.3%

Educational attainment (age 25+)

Share of adults 25+

ZIP 53402ZIP 53404
No high school diploma8.0%17.9%
High school graduate27.1%33.6%
Some college or associate's31.8%35.6%
Bachelor's degree21.6%9.6%
Graduate or professional degree11.5%3.3%

Commute to work

How workers get to work (share)

ZIP 53402ZIP 53404
Drove alone79.4%71.4%
Carpooled8.8%14.4%
Public transit1.2%4.3%
Walked0.7%1.3%
Bicycle0.1%0.6%
Worked from home9.2%4.1%
Other means0.7%3.9%

Housing

Units in structure (share)

ZIP 53402ZIP 53404
1-unit, detached74.8%56.0%
1-unit, attached4.2%2.8%
2 to 4 units9.4%20.5%
5 to 19 units4.1%9.1%
20 or more units6.3%9.8%
Mobile home & other1.3%1.7%

Poverty & households

ZIP 53402ZIP 53404
Poverty rate8.9%24.3%
Average household size2.422.57
Mean commute (minutes)2625
Median year structure built19641956

Full profiles

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ZIP 53402 vs ZIP 53404: Compare Population & Demographics | US Census Data